NBIA FTI 2009


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Workshops

NBIA FTI 2009The Fundamentals of Incubator Management

Monday, Oct. 1
9 a.m. – 4 p.m.

Many new incubator managers have more questions than answers. How do I attract clients? How do I provide the kind of business assistance they need most? Where will my revenue come from? And how does graduation work? This workshop takes an in-depth look at every aspect of business incubation, covering client intake, incubator services, business models, missions and graduation.

Workshop topics include:

You’ll also learn about creating incubator mission statements and governance structures, working with a board of directors, generating revenue and achieving financial self-sustainability, recruiting clients and more.

Speakers
Tom Strodtbeck, Director of Events and International Programs, National Business Incubation Association, Liverpool, England
Strodtbeck oversees the development, programming and execution of NBIA's International Conference on Business Incubation and Training Institute. Under his direction, NBIA successfully launched three new training initiatives: the Incubator Management Certificate Program, the Summit for Advanced Incubation Professionals and NBIA Webinars. He has presented on the subject of incubation and business creation in the U.S., Mexico, England, Malaysia, China and France.

David Terry, Executive Director, West Texas A&M University Enterprise Network, Amarillo, Texas

Terry is an entrepreneur with more than 10 years of experience in facilitating the growth of new ventures. During that time, he has assisted more than 800 small businesses. He is also a sought-after speaker and trainer. Terry is first vice chair of NBIA's Board of Directors and a member of its executive committee. He was recently recognized by the Amarillo Chamber of Commerce as a recipient of the inaugural Top 20 Under 40 award for business leaders.

Who should attend?

This workshop is intended for individuals new to business incubation who work for an established incubator.

What you’ll learn:

  • The five critical areas of client services
  • How to compel companies to graduate from your program
  • What to look for when interviewing prospective clients and how to recognize danger signs
  • How to turn your incubator's impact data into a powerful marketing message for prospective clients and stakeholders

Please note: This workshop is a requirement of the NBIA Incubator Management Certificate Program. Visit www.nbia.org/certificate to learn more about this program and its requirements.

 

Seed Accelerators: Growing Your Incubator's Influence, Bottom Line and Relevance

Monday, Oct. 1
9 a.m. – 4 p.m.

This advanced workshop, taught by two industry veterans, will highlight everything you need to know to design and implement a first-rate seed accelerator program. Topics will include program design, prospect recruitment, development of seed capital sources, identification of mentors and establishment of an entrepreneurial support network.

The workshop will address how to:

Speakers
Karl LaPan, President & CEO, Northeast Indiana Innovation Center, Fort Wayne, Ind.
LaPan has more than 12 years of experience in the incubation industry and operates one of the top incubators/research parks in the U.S. He has raised more than $30 million while building out more than 74,000 square feet of office, manufacturing and wet laboratory space. LaPan co-authored Creating Winning Business Plans with Steve Franks. His latest work is the first in a series of incubator guide books titled Strategies for Advancing Your Organization and Yourself. He has also co-authored a revision of NBIA's best-selling work, Best Practices in Action. LaPan serves as second vice chair of NBIA's Board of Directors.

Mark Long, President, Long Performance Advisors, Ellettsville, Ind.
Long operates a global consulting company focused on accelerating efforts in incubation, technology transfer, sales and marketing, and business and economic development. He is currently an instructor in entrepreneurship and management at Indiana University's Kelley School of Business. Long is the former president and CEO of the Indiana University Research and Technology Corp., which owns and operates the Indiana University Emerging Technologies Center, a life science incubator. He has more than 20 years of experience in clinical diagnostics in sales, marketing and technical services.

Who should attend?

This workshop is intended for advanced incubation and economic development professionals who are interested in implementing a seed acceleration program.

What you’ll learn:

  • Steps for designing and implementing an exceptional seed accelerator program
  • Ways to retain potential ventures produced by your accelerator program
  • How to attract ventures from globally recognized seed accelerator programs such as Y Combinator and TechStars

 

Food Manufacturing and Business Incubation

Monday, Oct. 1
9 a.m. – 4 p.m.

Kitchen and food processing incubation programs are gaining popularity quickly. This workshop will provide models of best practices, answers to regulatory and licensing issues, examples of support and services unique to the food industry, and how to build collaboration among managers and other experts working with this targeted type of program.

Workshop topics include:

Speakers

Lou Cooperhouse, CEO, Food Spectrum, LLC,  Avalon, N.J.
Cooperhouse is CEO of Spectrum Growth Strategies, which provides expertise in business innovation and incubation, cluster development, technology commercialization and knowledge transfer. Previously, he was director of the Rutgers Food Innovation Center (recipient of NBIA’s 2007 Incubator of the Year award in the manufacturing and services category), president of the New Jersey Food Incubation Network and a member of NBIA’s board of directors. He now serves on the New Jersey Food Processors Association board of directors and is a board member of the United Fresh Produce Association.


Ron Tanner, Vice President of Communications, Education, and Government and Industry Relations, National Association of Fancy Food Trade, New York, N.Y.
Tanner has worked for the NASFT, and its almost 3,000 members, since 1987. The NASFT presents over 55 educational programs each year. Tanner has appeared on the Today Show, CNN, and the Food Network, and has been quoted in Newsweek, The New York Times, and Parade Magazine. He serves as the NASFT liaison with many associations and government organizations, including the National Grocers Association, the Organic Trade Association, the International Association of Culinary Professionals and the U.S. Department of Agriculture.

Who should attend?

This workshop is intended for incubation professionals of all experience levels who are working with – or wanting to work with – entrepreneurs operating food-based businesses.

What you'll learn:

  • Best practices  in food processing business incubation
  • How to obtain up-to-date  information on changes in regulations and oversight
  • Ways to evaluate the funding and sustainability of programs  and services
  • How to formulate plans for improving facilities and support services


NBIA FTI 2009Facilities Management

Tuesday, Oct. 2
9 a.m. – 4 p.m.

In addition to running entrepreneur support programs, most incubator managers also are responsible for a physical facility, with duties such as writing and enforcing lease agreements, contracting for utilities and deciding how to allocate space. More importantly, perhaps, are the considerations that go into choosing incubator space and understanding the program’s overall community dynamics. This workshop explores the relationship between an incubator facility and the community it serves.

Workshop topics include:

The workshop will include case studies and real-life examples of how effective incubators integrate successfully into the communities they serve.

Speakers
Sandra Cochrane, Technology Business Consultant, Michigan Small Business and Technology Development Center, Kalamazoo, Mich.
Cochrane assists high-growth start-up and early-stage technology companies. She previously managed the Southwest Michigan Innovation Center in Kalamazoo. SMIC won the NBIA Incubator Innovation Award in 2006 and the NBIA Outstanding Incubator Graduate – Technology Category award in 2008 under her leadership. A frequent NBIA presenter, listserv contributor and source for books and newsletters, Cochrane is vice president of the Michigan Business Incubator Association board of directors and a current NBIA board member.  

Rick Roeser, Business Development Specialist, Wisconsin Business Innovation Corp., Spooner, Wis.
Roeser has more than 25 years of experience in business and economic development. Over the past 10 years, he has developed and managed a regional business incubation program, which has included construction of 10 facilities totaling 180,000 square feet of space for mixed-use business incubation and acceleration. Through this process, Roeser has gained extensive knowledge of federal construction grant programs. He serves on the board of directors of the Wisconsin Business Incubation Association and the National Business Incubation Association.

Who should attend?

This workshop is tailored to new managers of existing incubation programs and new managers who want to learn how to better engage their community.

What you'll learn:

  • The key characteristics of a business incubator facility
  • How to recognize important community assets and supporters
  • Important questions to ask in analyzing community needs
  • Essential considerations related to locating, designing, renovating and expanding an incubator

Please note: This workshop is a requirement of the NBIA Incubator Management Certificate Program. Visit www.nbia.org/certificate to learn more about this program and its requirements.


Business Incubation in a Global Market

Tuesday, Oct. 2
9 a.m. – 4 p.m.

Get the tools you need to develop a program that helps client companies enter foreign markets, either from abroad into your domestic market or vice versa. This workshop will show you how to leverage critical resources, evaluate clients, gauge market conditions and determine whether your program is best suited to launch companies, receive them or both.

Workshop topics include:

The workshop will include materials and examples relevant to both U.S. and international attendees.

Speakers
Ana Greif, International Programs Development Officer, National Business Incubation Association, Tucson, Ariz.
As NBIA's international programs development officer, Greif works with economic development professionals from around the world to create and execute strategies to help them achieve goals in business incubation and technology commercialization. Greif is NBIA's main point of contact for Latin America; she has expanded NBIA's influence to several Spanish-speaking countries through consulting and training services. Greif has conducted studies and projects related to business incubation in Mexico, and has planned and organized NBIA's Latin American conferences on business incubation.

Tom Strodtbeck, Director of Events and International Programs, National Business Incubation Association, Liverpool, England
Strodtbeck oversees the development, programming and execution of NBIA's International Conference on Business Incubation and Training Institute. Under his direction, NBIA successfully launched three new training initiatives: the Incubator Management Certificate Program, the Summit for Advanced Incubation Professionals and NBIA Webinars. He has presented on the subject of incubation and business creation in the U.S., Mexico, England, Malaysia, China and France.

Who should attend?

This workshop is for experienced managers looking to earn NBIA’s Soft Landings International Incubator designation or to develop a program that prepares client companies to enter foreign markets. 

What you'll learn:

  • How to determine whether your incubation program should enter the global market and whether to focus on launching or landing companies
  • What services you can provide to help companies go global
  • Programs and incentives available to support global initiatives
  • The most common challenges in entering a foreign market


Developing a Successful Incubator

Tuesday, Oct. 2
9 a.m. – 4 p.m.

Are you developing an incubator or thinking about developing one? This comprehensive course addresses all aspects of incubator development and is limited to those who are developing or considering developing an incubation program. The presenters will draw on their experience launching more than 60 incubators to discuss the elements of a successful incubator start, including:

Materials will include the latest information on industry best practices (U.S. and international), lists of key resources, sample documents and more. The presenters will take you through the process of developing an incubator and help you identify all factors that should be considered before embarking on your project.

Speakers
Carol Lauffer, Partner, Business Cluster Development, Menlo Park, Calif.
Lauffer is a consultant in incubator development and technology commercialization. She is the former managing director of the Panasonic Incubator, a corporate venture-backed incubator in Silicon Valley, Calif., as well as a former principal in Panasonic Ventures. Previously, she was the associate director of the Software Development Forum, the largest organization for software start-ups in the San Francisco Bay Area, where she forged strategic partnerships with leading Silicon Valley technology companies and developed a full range of entrepreneurial business programs for software start-ups.

Chuck Wolfe, President, Claggett Wolfe Associates, Auburn, Calif.
Wolfe is an economic development professional with extensive experience working in domestic and international settings. His work has ranged from strategic planning and feasibility assessment to program design and administration. Wolfe has also founded two technology start-ups in the information management/software and electronic equipment sectors, and has worked with numerous small businesses in planning, marketing and capital acquisition. Wolfe has authored a number of guides on best practices and co-authored NBIA's Best Practices in Action: Guidelines for Implementing First-Class Business Incubation Programs.

Who should attend?

This workshop is for anyone who is interested in learning about starting a successful incubation program, including university commercialization professionals, economic developers, incubator funders and stakeholders, community leaders and government officials.

What you'll learn:

  • How to develop a business plan for an incubator
  • How incubators can successfully achieve their mission
  • How new incubators get funded
  • How to better understand the needs of your market – and how to fulfill those needs


Strategic Fundraising for Your Incubator

Wednesday, Oct. 3
9 a.m. – noon

Raising money for nonprofits requires significantly  more than just common sense. This workshop will provide an overview of incubator fundraising and provide specific techniques that you can implement in your program. Learn how to get results through networking, evaluate potential sponsors and build sponsorship packages that get the attention of sponsors and donors.

Workshop topics include:

In addition, this workshop will include tactics to leverage the incubator’s portfolio of programs to increase community involvement, deepen fundraising relationships and build sponsorships around programs and outcomes.

Speaker
Sarah Zink, Director of Business Development, TECH Fort Worth, Fort Worth, Texas
Zink oversees fundraising and business development at TECH Fort Worth, a nonprofit technology incubator serving the North Texas business community. Zink also works with TECH Fort Worth's clients on their communication and presentation skills. She has spent 10 years developing her dynamic presentation skills while raising money for such charities as Boys and Girls Clubs, Junior Achievement and Volunteers of America. An entrepreneur herself, Zink has built several businesses, including a corporate training company.

Who should attend?

This workshop is suitable for incubation professionals of all experience levels, including anyone who currently raises funds for an incubator and particularly for those would like to learn to do so.

What you'll learn:

  • How to recognize the multiple benefits of time spent on business development
  • How to develop a meaningful strategy for developing donors
  • Ways to build communication skills that support constructive networking and relationship building
  • How to create a case statement that supports fundraising efforts


Fostering Business Growth in Rural Communities

Wednesday, Oct. 3
9 a.m. – noon

Promoting a culture of entrepreneurship comes with special challenges in rural areas. Discover how a partnership between a virtual and a traditional incubation program has successfully engaged students as a resource to help grow businesses and create jobs – and find out how this model can work for you.

Workshop topics include:

Speakers
Ann Nygard, Director, Center for Rural Entrepreneurship, Lyndon State College, Lyndonville, Vt.
Nygard is a business planning and marketing expert who has lived and worked in Finland, Sweden, the United Kingdom, France and Rwanda, and for organizations such as Tiffany & Co. and the U.S. Library of Congress. She has served as executive director of the Northeast Kingdom Travel and Tourism Association, leading the first community-based National Geographic Geotourism MapGuide project connecting rural businesses to the global marketplace. She subsequently served as the associate director of National Geographic Society's Center for Sustainable Destinations in Washington, D.C. before returning to her native Vermont.

Heidi Krantz, Vermont Small Business Development Center Advisor, Vermont Food Venture, Center for an Agricultural Economy, Hardwick, Vt.
Krantz has been a business owner and consultant for more than 30 years. Having worked with state and federal agencies, nonprofits and private businesses, she has extensive experience in organizational development and training, strategic planning and marketing. Also an entrepreneur, Krantz is the founder of the Team Resources Group, a Vermont-based organization that plans and implements interactive organizational development training. Prior to working with the Vermont Food Venture, she served as the community development coordinator for the town of Morristown, Vt.

Who should attend?

This workshop is intended for those interested in exploring alternative approaches to rural incubation.

What you'll learn:

  • Best practices for involving students to provide technical assistance to targeted businesses focused on creating jobs in rural regions
  • Steps for building community support to adopt a similar program in your area
  • Ideas for establishing collaboration between virtual and physical incubator programs
  • Potential obstacles and models of success for rural incubators

 

Supporting Veteran Entrepreneurs

Wednesday, Oct. 3
9 a.m. – noon

Nine percent of U.S. small businesses are veteran-owned. That’s 2.45 million businesses employing more than 5 million individuals. With more than 250,000 additional service members transitioning from military careers into the civilian workforce each year, learn about the many resources available to help support these potential incubator clients, and discover best practices for leveraging their skills for economic development.

This workshop also discusses:

Click here to tell the presenters what you'd like to learn in this workshop!

Speakers
Tina Kapral, Director of Educational Programs, Institute for Veterans and Military Families, Syracuse University, Syracuse N.Y. Kapral directs the development and delivery of the Institute for Veterans and Military Families' educational programs. She has a diverse background in management, operations, administration, customer service, employee relations, sales and marketing in the retail and private sectors. Before joining the institute, Kapral was manager of program services for the Make-A-Wish Foundation of Central New York, where she granted wishes of more than 130 children and developed a volunteer training program and evaluation process to ensure continuity in delivering the foundation's mission.

Mirza Tihic, Director of Employment Programs, Institute for Veterans and Military Families, Syracuse University, Syracuse N.Y.
Tihic is an experienced trainer, researcher and advisor to state agencies and higher education institutions throughout the country that are seeking to encourage entrepreneurship and economic self-sufficiency among disadvantaged groups. He has been instrumental in shaping state and federal policies and programs that help disabled veterans fully integrate into their communities. An adjunct professor of entrepreneurship at Syracuse University, Tihic previously was national technical assistance specialist for the university's Entrepreneurship Bootcamp for Veterans with Disabilities

Who should attend?

This workshop is open to incubation professionals of all experience levels, although it will be especially helpful for those who want to better understand the significant skills that veterans possess due to their military experiences.

What you'll learn:

  • The importance of assisting veterans and military families
  • The benefits of supporting veteran entrepreneurs in your incubation program
  • How to share resources and leverage them to better assist veteran-owned businesses