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Entrepreneurs advised to practice due diligence in incubation selection

August 22, 2000

Contact:
Dinah Adkins, Executive Director
National Business Incubation Association
(740) 593-4230; dadkins@nbia.org

ATHENS, Ohio - In response to the rapidly growing number of incubators open for business and recent reports of incubator closings in the for-profit sector, the National Business Incubation Association today released guidelines to assist entrepreneurs in selecting a quality business incubation program.

"Incubators are like any product or service on the market. They come in a wide range of shapes and sizes," said Dinah Adkins, executive director of the National Business Incubation Association, the world's leading organization advancing business incubation and entrepreneurship.

Adkins advises entrepreneurs in the market for a business incubator to scrutinize prospects carefully. "We tell entrepreneurs, caveat emptor. Before giving up equity or scarce cash, do a scratch test to make sure the program is a real diamond and not just a cheap imitation," she said. "And even if the program is a quality one, incubators are not one size fits all, so entrepreneurs need to make sure the program is going to meet their specific and unique needs."

Business incubation programs catalyze the process of starting and growing companies by providing entrepreneurs with the expertise, networks and tools they need to make their ventures successful. There are more than 900 incubation programs in the United States, compared with only 12 in 1980.

Recent media attention has focused on for-profit incubator programs, which have been opening at a rate of four to six per week. However, for-profit incubators are only one variation of the incubation model, making up approximately a third of all incubation programs, Adkins said.

Whereas most for-profit incubators are set up as investment vehicles for investors, other types of incubation programs achieve different goals, such as commercializing new technologies from universities, diversifying local economies, servicing minority entrepreneurs and creating jobs. And increasingly, incubators are being established to grow companies for a particular market niche, such as gourmet foods, biotechnology or the arts.

"The bottom line for entrepreneurs is whether their goals are compatible with a prospective incubator's mission and whether a particular incubator is the right tool for helping them achieve success," Adkins said.

Incubators also differ in compensation structures. Whereas most for-profits take an equity stake, the vast majority of incubation programs still only charge fees for space and services. Both types of incubators offer assistance with financing, but for-profits are more likely to have access to in house investment funds.

"There are highly successful models of all types of incubators, both for-profits and non-profits, mixed-use and niche market, and everything in between," Adkins said. "If the business incubation model is appropriately adapted and utilized, it works."

Not all startup assistance programs calling themselves incubators meet the criteria studies have found key to successful incubation, such as customizing business assistance services to meet a client's particular needs; offering flexible space and leases to meet changing needs; and facilitating networking among colleagues and mentors, Adkins said.

Another factor contributing to success appears to be whether incubation managers and staff avail themselves of professional development opportunities. A recent study found that NBIA members served twice as many client companies and graduated twice as many successful startups as non-members.

"The fact that incubators that are members of a professional and trade association outperform those that are not demonstrates that there is an art and expertise to successfully incubating startups," Adkins said. "Lots of people like to play golf, but few will become a Tiger Woods. Right now there are lots of entrepreneurs wanting to get into the incubation market, but only some of them will have the skills and talent to be successful incubation managers."

For more information, contact the NBIA at (740) 593-4331, or visit the organization's Web site at www.nbia.org.

 
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