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If you or your companies are looking for ways to find and keep the most effective employees, consider a common tool used in a new way.

Personality Assessments:Investing in People

by Nanette Kalis

April 1998

As an incubator manager, you've probably had to purchase new copiers or computers for your facility. Have you ever hesitated to invest money in maintaining or upgrading this equipment?

Most likely the answer is no. You're not going to let an expensive piece of equipment sit idle. Why, therefore, are organizations slow to "maintain" and "upgrade" their most valuable investment--their staff?

That's the question Joe Dowd likes to put to his potential clients. Dowd is president of Ballantine & Associates, LTD, a Colorado-based franchise of PDP Inc. PDP is the corporation that developed the Professional Dynametric Program (PDP). Using surveys, interviews and computers, this program assesses the personalities of current and potential employees.

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Keywords: evaluation -- incubator performance, staffing -- incubator

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