NBIA’s
First-Ever Guide to Collecting Impact Data
Measuring Your Business Incubator’s
Economic Impact: A Toolkit
Author: Meredith Erlewine
Publisher: NBIA Publications
Cover: paperback with CD-ROM (print version), PDF with interactive
electronic tools (electronic version)
Collecting and reporting economic impact data can
be a lifesaver for your incubation program. Armed with numbers showing
the impact of your program, you can approach potential sponsors
for funding and support, demonstrate your program’s contribution
to the local economy, and add to the credibility of the incubation
industry. But if you’re not already collecting this data,
where do you start?
Start with Measuring Your Business Incubator’s Economic
Impact: A Toolkit. This is NBIA’s first-ever guide to
collecting and disseminating economic impact information. In this
small-but-mighty toolkit, you’ll find the rationale behind
data collection, the 10 data points you should track, tips for ensuring
cooperation from clients and graduates, advice on how to crunch
the numbers, and suggestions for ways to get the news out to stakeholders
and the public. In addition, separate surveys for clients and graduates
and a spreadsheet for data collection are included on an accompanying
CD-ROM.
NBIA hopes that by helping our members collect and interpret economic
impact data, we can begin assembling an overall picture of the industry’s
impact — and thus begin to take incubation from the
best-kept secret in economic development to a universally acknowledged
and understood strategy to boost entrepreneurship and build community
wealth. This is the first step toward achieving that vision.
NBIA would like to thank Southern California Edison for its generous
support of this project.
Note: All the information in this toolkit is available in HTML format,
free of charge to NBIA members, at www.nbia.org/impact.
Nonmembers can access everything except the electronic tools.
NBIA also makes available a visually appealing, booklet-style version
of the toolkit for those who would like to have it on hand for important
meetings with stakeholders and for nonmembers who would like the
electronic tools. It is available in hard copy or PDF.
Hard Copy Toolkit
Catalog ID: 399 (includes electronic tools on CD-ROM)
NBIA Member Price: $10.00
Nonmember Price: $12.00
Order
now!
PDF Toolkit
Catalog ID: 402 (includes link to electronic tools)
NBIA Member Price: free at www.nbia.org/impact
Nonmember Price: $12.00
Order
now!
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